Bubble Box aims to take the chore out of Laundry and turn it into a social event. By providing Laundry facilities alongside a Cafe/Bar and lounge, Bubble Box provides a warm and enjoyable space with a strong community focus.
The Brand identity implements a bright and bold colour palette to aid in communicating the Brand's vision for community and inclusivity. The brand introduces an overall fun and playful sense through imagery and typographical choices, aimed at distancing the brand from the typically perceived dullness of public laundries.
This project was part of a full suite package, in which I produced the Brand's visual identity, the physical fitout design, and the business' website. See the 'Bubble Box Interior' project for the remainder of this package.