Soul Mosman
This fitout was undertaken in 2021 for Soul Mosman, a personal training studio relocating their gym space. The fitout was designed in tandem with a re-brand and web refresh - two projects I also undertook. This allowed us to start fresh and create a novel design language for the brand. A dark and moody aesthetic was achieved by using strong industrial materiality and a monochromatic palette. The gym's interior was designed to maximise efficiency of space and support the functions of equipment. Floor treatments allow for the demarcation of zones and pops of brand colour were introduced to create contrast. As with all full suite projects, my involvement in all areas of design regarding the business has led to a clear and coherent brand identity & aesthetic.
